{"id":7154,"date":"2026-04-10T08:47:11","date_gmt":"2026-04-10T01:47:11","guid":{"rendered":"https:\/\/vinasamex.com\/?p=7154"},"modified":"2026-04-10T09:36:03","modified_gmt":"2026-04-10T02:36:03","slug":"ceo-vinasamex-hanh-trinh-di-nguoc-de-lam-huu-co","status":"publish","type":"post","link":"https:\/\/vinasamex.com\/en\/ceo-vinasamex-hanh-trinh-di-nguoc-de-lam-huu-co\/","title":{"rendered":"CEO Vinasamex: H\u00e0nh tr\u00ecnh \u201c\u0111i ng\u01b0\u1ee3c\u201d \u0111\u1ec3 l\u00e0m h\u1eefu c\u01a1 (English version below)"},"content":{"rendered":"<figure class=\"wp-block-post-featured-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1634\" height=\"1634\" src=\"https:\/\/vinasamex.com\/wp-content\/uploads\/2026\/04\/anh-1.jpg\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"\" style=\"object-fit:cover;\" srcset=\"https:\/\/vinasamex.com\/wp-content\/uploads\/2026\/04\/anh-1.jpg 1634w, https:\/\/vinasamex.com\/wp-content\/uploads\/2026\/04\/anh-1-300x300.jpg 300w, https:\/\/vinasamex.com\/wp-content\/uploads\/2026\/04\/anh-1-1024x1024.jpg 1024w, https:\/\/vinasamex.com\/wp-content\/uploads\/2026\/04\/anh-1-150x150.jpg 150w, https:\/\/vinasamex.com\/wp-content\/uploads\/2026\/04\/anh-1-768x768.jpg 768w, https:\/\/vinasamex.com\/wp-content\/uploads\/2026\/04\/anh-1-1536x1536.jpg 1536w, https:\/\/vinasamex.com\/wp-content\/uploads\/2026\/04\/anh-1-12x12.jpg 12w, https:\/\/vinasamex.com\/wp-content\/uploads\/2026\/04\/anh-1-600x600.jpg 600w, https:\/\/vinasamex.com\/wp-content\/uploads\/2026\/04\/anh-1-100x100.jpg 100w\" sizes=\"(max-width: 1634px) 100vw, 1634px\" \/><\/figure>\n\n\n<h2 class=\"wp-block-heading\">N\u1eef t\u01b0\u1edbng Vinasamex: H\u00e0nh tr\u00ecnh \u201c\u0111i ng\u01b0\u1ee3c s\u1ed1 \u0111\u00f4ng\u201d \u0111\u1ec3 l\u00e0m n\u00f4ng nghi\u1ec7p h\u1eefu c\u01a1<\/h2>\n\n\n\n<p>Trong h\u00e0nh tr\u00ecnh ph\u00e1t tri\u1ec3n c\u1ee7a Vinasamex, m\u1ed9t trong nh\u1eefng d\u1ea5u \u1ea5n \u0111\u1eb7c bi\u1ec7t ch\u00ednh l\u00e0 quy\u1ebft \u0111\u1ecbnh chuy\u1ec3n h\u01b0\u1edbng sang s\u1ea3n xu\u1ea5t h\u1eefu c\u01a1 \u2013 m\u1ed9t l\u1ef1a ch\u1ecdn t\u1eebng b\u1ecb kh\u00f4ng \u00edt ng\u01b0\u1eddi cho l\u00e0 \u201c\u0111i\u00ean r\u1ed3\u201d.<\/p>\n\n\n\n<p>Theo chia s\u1ebb c\u1ee7a b\u00e0 Nguy\u1ec5n Th\u1ecb Huy\u1ec1n \u2013 CEO Vinasamex, doanh nghi\u1ec7p \u0111\u00e3 kh\u00f4ng l\u1ef1a ch\u1ecdn con \u0111\u01b0\u1eddng d\u1ec5 d\u00e0ng l\u00e0 ch\u1ea1y theo s\u1ea3n l\u01b0\u1ee3ng hay th\u1ecb tr\u01b0\u1eddng ng\u1eafn h\u1ea1n. Thay v\u00e0o \u0111\u00f3, Vinasamex ki\u00ean \u0111\u1ecbnh x\u00e2y d\u1ef1ng gi\u00e1 tr\u1ecb d\u00e0i h\u1ea1n th\u00f4ng qua n\u00f4ng nghi\u1ec7p h\u1eefu c\u01a1 v\u00e0 ph\u00e1t tri\u1ec3n b\u1ec1n v\u1eefng.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Khi \u201ch\u01b0\u1edbng r\u1eebng\u201d gi\u1eef ng\u01b0\u1eddi \u1edf l\u1ea1i<\/h2>\n\n\n\n<p>C\u00e2u chuy\u1ec7n b\u1eaft \u0111\u1ea7u t\u1eeb nh\u1eefng tr\u0103n tr\u1edf r\u1ea5t th\u1ef1c t\u1ebf: ng\u01b0\u1eddi n\u00f4ng d\u00e2n tr\u1ed3ng qu\u1ebf, h\u1ed3i th\u01b0\u1eddng b\u1ecb \u00e9p gi\u00e1, trong khi th\u1ecb tr\u01b0\u1eddng qu\u1ed1c t\u1ebf l\u1ea1i c\u00f3 nhu c\u1ea7u l\u1edbn.<\/p>\n\n\n\n<p>T\u1eeb \u0111\u00f3, Vinasamex l\u1ef1a ch\u1ecdn \u0111i s\u00e2u v\u00e0o chu\u1ed7i gi\u00e1 tr\u1ecb \u2013 kh\u00f4ng ch\u1ec9 thu mua m\u00e0 c\u00f2n <strong>\u0111\u1ed3ng h\u00e0nh c\u00f9ng n\u00f4ng d\u00e2n<\/strong>, x\u00e2y d\u1ef1ng v\u00f9ng nguy\u00ean li\u1ec7u v\u00e0 ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m ch\u1ebf bi\u1ebfn \u0111\u1ec3 xu\u1ea5t kh\u1ea9u tr\u1ef1c ti\u1ebfp.<\/p>\n\n\n\n<p>H\u00e0nh tr\u00ecnh n\u00e0y kh\u00f4ng d\u1ec5 d\u00e0ng. Vi\u1ec7c chuy\u1ec3n \u0111\u1ed5i sang canh t\u00e1c h\u1eefu c\u01a1 \u0111\u00f2i h\u1ecfi th\u1eddi gian d\u00e0i, chi ph\u00ed l\u1edbn v\u00e0 s\u1ef1 ki\u00ean tr\u00ec. Nh\u01b0ng \u0111\u1ed5i l\u1ea1i, n\u00f3 t\u1ea1o ra:<\/p>\n\n\n\n<ul>\n<li>S\u1ea3n ph\u1ea9m \u0111\u1ea1t ti\u00eau chu\u1ea9n qu\u1ed1c t\u1ebf<\/li>\n\n\n\n<li>Gi\u00e1 tr\u1ecb gia t\u0103ng cao h\u01a1n<\/li>\n\n\n\n<li>Thu nh\u1eadp \u1ed5n \u0111\u1ecbnh v\u00e0 b\u1ec1n v\u1eefng cho ng\u01b0\u1eddi n\u00f4ng d\u00e2n<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">T\u1eeb v\u00f9ng n\u00fai Vi\u1ec7t Nam ra th\u1ecb tr\u01b0\u1eddng to\u00e0n c\u1ea7u<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/vinasamex.com\/wp-content\/uploads\/2026\/04\/anh-2.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"684\" src=\"https:\/\/vinasamex.com\/wp-content\/uploads\/2026\/04\/anh-2-1024x684.jpg\" alt=\"\" class=\"wp-image-7156\" srcset=\"https:\/\/vinasamex.com\/wp-content\/uploads\/2026\/04\/anh-2-1024x684.jpg 1024w, https:\/\/vinasamex.com\/wp-content\/uploads\/2026\/04\/anh-2-300x200.jpg 300w, https:\/\/vinasamex.com\/wp-content\/uploads\/2026\/04\/anh-2-768x513.jpg 768w, https:\/\/vinasamex.com\/wp-content\/uploads\/2026\/04\/anh-2-1536x1026.jpg 1536w, https:\/\/vinasamex.com\/wp-content\/uploads\/2026\/04\/anh-2-2048x1368.jpg 2048w, https:\/\/vinasamex.com\/wp-content\/uploads\/2026\/04\/anh-2-18x12.jpg 18w, https:\/\/vinasamex.com\/wp-content\/uploads\/2026\/04\/anh-2-600x401.jpg 600w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p>Sau nhi\u1ec1u n\u0103m ki\u00ean \u0111\u1ecbnh, Vinasamex \u0111\u00e3 t\u1eebng b\u01b0\u1edbc \u0111\u01b0a c\u00e1c s\u1ea3n ph\u1ea9m qu\u1ebf, h\u1ed3i v\u00e0 gia v\u1ecb Vi\u1ec7t Nam ti\u1ebfp c\u1eadn nh\u1eefng th\u1ecb tr\u01b0\u1eddng kh\u00f3 t\u00ednh nh\u1ea5t th\u1ebf gi\u1edbi.<\/p>\n\n\n\n<p>Kh\u00f4ng ch\u1ec9 d\u1eebng \u1edf xu\u1ea5t kh\u1ea9u, doanh nghi\u1ec7p c\u00f2n \u0111\u1ecbnh v\u1ecb l\u1ea1i gi\u00e1 tr\u1ecb c\u1ee7a n\u00f4ng s\u1ea3n Vi\u1ec7t Nam \u2013 t\u1eeb nguy\u00ean li\u1ec7u th\u00f4 sang c\u00e1c s\u1ea3n ph\u1ea9m ch\u1ea5t l\u01b0\u1ee3ng cao, c\u00f3 th\u01b0\u01a1ng hi\u1ec7u v\u00e0 truy xu\u1ea5t ngu\u1ed3n g\u1ed1c r\u00f5 r\u00e0ng.<\/p>\n\n\n\n<p>\u0110\u00e2y c\u0169ng ch\u00ednh l\u00e0 h\u01b0\u1edbng \u0111i ph\u00f9 h\u1ee3p v\u1edbi chi\u1ebfn l\u01b0\u1ee3c ph\u00e1t tri\u1ec3n b\u1ec1n v\u1eefng m\u00e0 Vinasamex theo \u0111u\u1ed5i:<br>Kinh doanh kh\u00f4ng ch\u1ec9 v\u00ec l\u1ee3i nhu\u1eadn, m\u00e0 c\u00f2n t\u1ea1o ra gi\u00e1 tr\u1ecb t\u00edch c\u1ef1c cho c\u1ed9ng \u0111\u1ed3ng v\u00e0 m\u00f4i tr\u01b0\u1eddng<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">T\u01b0 duy kh\u00e1c bi\u1ec7t t\u1ea1o n\u00ean con \u0111\u01b0\u1eddng ri\u00eang<\/h2>\n\n\n\n<p>\u0110i\u1ec3m \u0111\u1eb7c bi\u1ec7t trong c\u00e2u chuy\u1ec7n c\u1ee7a Vinasamex kh\u00f4ng n\u1eb1m \u1edf s\u1ea3n ph\u1ea9m, m\u00e0 \u1edf c\u00e1ch doanh nghi\u1ec7p l\u1ef1a ch\u1ecdn con \u0111\u01b0\u1eddng ph\u00e1t tri\u1ec3n:<\/p>\n\n\n\n<ul>\n<li>Kh\u00f4ng ch\u1ea1y theo s\u1ed1 l\u01b0\u1ee3ng<\/li>\n\n\n\n<li>T\u1eadp trung v\u00e0o ch\u1ea5t l\u01b0\u1ee3ng v\u00e0 gi\u00e1 tr\u1ecb d\u00e0i h\u1ea1n<\/li>\n\n\n\n<li>\u0110\u1eb7t ng\u01b0\u1eddi n\u00f4ng d\u00e2n v\u00e0o trung t\u00e2m c\u1ee7a chu\u1ed7i gi\u00e1 tr\u1ecb<\/li>\n<\/ul>\n\n\n\n<p>Ch\u00ednh t\u01b0 duy n\u00e0y \u0111\u00e3 gi\u00fap Vinasamex x\u00e2y d\u1ef1ng \u0111\u01b0\u1ee3c m\u1ed9t m\u00f4 h\u00ecnh kinh doanh bao tr\u00f9m, n\u01a1i l\u1ee3i \u00edch \u0111\u01b0\u1ee3c chia s\u1ebb gi\u1eefa doanh nghi\u1ec7p \u2013 ng\u01b0\u1eddi n\u00f4ng d\u00e2n \u2013 v\u00e0 th\u1ecb tr\u01b0\u1eddng.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Ngu\u1ed3n b\u00e0i vi\u1ebft g\u1ed1c<\/h2>\n\n\n\n<p>B\u00e0i vi\u1ebft \u0111\u01b0\u1ee3c t\u1ed5ng h\u1ee3p v\u00e0 bi\u00ean t\u1eadp l\u1ea1i t\u1eeb B\u00e1o \u0110\u1ea1i bi\u1ec3u Nh\u00e2n d\u00e2n:<\/p>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\"><div class=\"wp-block-group__inner-container\">\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-text-align-center wp-element-button\" href=\"https:\/\/daibieunhandan.vn\/nu-tuong-vinasamex-ho-noi-toi-dien-khi-bo-tien-tui-day-nong-dan-lam-huu-co-10412360.html\">\u0110\u1ecdc b\u00e0i vi\u1ebft g\u1ed1c<\/a><\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Vinasamex\u2019s Woman Leader: The Journey of \u201cGoing Against the Crowd\u201d to Organic Agriculture<\/h2>\n\n\n\n<p>Throughout Vinasamex\u2019s development journey, one of its most defining decisions was the shift to organic production \u2013 a choice once considered \u201ccrazy\u201d by many.<\/p>\n\n\n\n<p>According to Ms. Nguyen Thi Huyen, CEO of Vinasamex, the company chose not to follow the easy path of chasing volume or short-term markets. Instead, it has remained committed to building long-term value through organic agriculture and sustainable development.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">When \u201cReturning to the Forest\u201d Keeps People Rooted<\/h2>\n\n\n\n<p>The story began with a practical concern: farmers growing cinnamon and star anise were often underpriced, while global demand remained strong.<\/p>\n\n\n\n<p>From there, Vinasamex chose to go deeper into the value chain \u2013 not only sourcing raw materials but also partnering with farmers, developing raw material areas, and producing processed products for direct export.<\/p>\n\n\n\n<p>This journey was not easy. Transitioning to organic farming requires time, investment, and persistence. In return, it delivers:<\/p>\n\n\n\n<ul>\n<li>International-standard products<\/li>\n\n\n\n<li>Higher added value<\/li>\n\n\n\n<li>Stable and sustainable income for farmers<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">From Vietnam\u2019s Mountains to the Global Market<\/h2>\n\n\n\n<p>After years of persistence, Vinasamex has gradually brought Vietnamese cinnamon, star anise, and spices to some of the world\u2019s most demanding markets.<\/p>\n\n\n\n<p>Beyond exporting, the company has redefined the value of Vietnamese agricultural products \u2013 from raw materials to high-quality, branded, and traceable products.<\/p>\n\n\n\n<p>This approach aligns with Vinasamex\u2019s sustainable strategy:<br>Business is not only about profit, but also about creating positive value for communities and the environment.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">A Different Mindset Creates a Unique Path<\/h2>\n\n\n\n<p>What makes Vinasamex unique is not only its products, but also the way it chooses to grow:<\/p>\n\n\n\n<ul>\n<li>Not chasing volume<\/li>\n\n\n\n<li>Focusing on quality and long-term value<\/li>\n\n\n\n<li>Putting farmers at the center of the value chain<\/li>\n<\/ul>\n\n\n\n<p>This mindset has enabled Vinasamex to build an inclusive business model where value is shared among the company, farmers, and the market.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Original Source<\/h2>\n\n\n\n<p>This article is adapted and summarized from Dai Bieu Nhan Dan Newspaper.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>N\u1eef t\u01b0\u1edbng Vinasamex: H\u00e0nh tr\u00ecnh \u201c\u0111i ng\u01b0\u1ee3c s\u1ed1 \u0111\u00f4ng\u201d \u0111\u1ec3 l\u00e0m n\u00f4ng nghi\u1ec7p h\u1eefu c\u01a1 Trong h\u00e0nh tr\u00ecnh ph\u00e1t tri\u1ec3n c\u1ee7a Vinasamex, m\u1ed9t trong nh\u1eefng d\u1ea5u \u1ea5n \u0111\u1eb7c bi\u1ec7t ch\u00ednh l\u00e0 quy\u1ebft \u0111\u1ecbnh chuy\u1ec3n h\u01b0\u1edbng sang s\u1ea3n xu\u1ea5t h\u1eefu c\u01a1 \u2013 m\u1ed9t l\u1ef1a ch\u1ecdn t\u1eebng b\u1ecb kh\u00f4ng \u00edt ng\u01b0\u1eddi cho l\u00e0 \u201c\u0111i\u00ean r\u1ed3\u201d. Theo chia [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":7155,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_glsr_average":0,"_glsr_ranking":0,"_glsr_reviews":0,"footnotes":""},"categories":[1],"tags":[211,212],"_links":{"self":[{"href":"https:\/\/vinasamex.com\/en\/wp-json\/wp\/v2\/posts\/7154"}],"collection":[{"href":"https:\/\/vinasamex.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/vinasamex.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/vinasamex.com\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/vinasamex.com\/en\/wp-json\/wp\/v2\/comments?post=7154"}],"version-history":[{"count":0,"href":"https:\/\/vinasamex.com\/en\/wp-json\/wp\/v2\/posts\/7154\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/vinasamex.com\/en\/wp-json\/wp\/v2\/media\/7155"}],"wp:attachment":[{"href":"https:\/\/vinasamex.com\/en\/wp-json\/wp\/v2\/media?parent=7154"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/vinasamex.com\/en\/wp-json\/wp\/v2\/categories?post=7154"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/vinasamex.com\/en\/wp-json\/wp\/v2\/tags?post=7154"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}